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Publications
The Star Resorts Publications section
contains various articles published in
our industry's media about fractional ownership, luxury real estate, private residence clubs, sales and marketing, and resort development. Check back often
to see the latest press and the archives
listed here.
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"Over the years many of the industry's best and brightest made their impact on the way vacation properties are purchased. One of these early pioneers is Carl Berry, who helped develop the first fee simple timeshare in the United States. Here's a mini-timeline of his life in the industry."
Bohrod, Georgi "On the Frontiers of the Industry"
July 2007
Click Here to read page 1. Click Here to read page 2. |
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"Fractional real estate can be defined as a vacation home sold to more than one person with a set of governing documents that spell out the rights and obligations of the owners. Therefore, one buys a fraction of a vacation home; compared to a fraction of a jet airplane, a sailboat, an uber-luxury car, or costly jewelry."
Berry, Carl G. "Fractional Resort & Private Residence Clubs?"
June 2007
Click Here to read the full article. |
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"From a marketing and sales perspective, making projects work has many intangibles. There is a fine line, many times, between success and failure. Rarely, is there total failure. Usually, there is a period where sales goals have not been achieved, but where the project has 'good legs' and it needs specialized talent."
Frank, Ron "What does it take to be a Turnaround Leader?"
May 2007
Click Here to read the full article. |
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"Mid-Tier fractions are not a new product. Maybe gussied up a bit, but they’ve been around for at least 20 years. From the time second
homes became accessible to the middle class, vacation homes have been
purchased by more than one family..."
Berry, Carl G. "White Paper on Mid-Tier Fractions"
Star Resorts, March 2007
Click Here to read the full article. |
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Consumers are still “baffled” by the various vacation opportunities offered in today’s changing second home/vacation club marked. To simplify matters, we present a concise question and answer platform to help consumers decide what kind of product best suits their needs..."
Berry, Carl G. "What Consumers Should Know About Shared Vacation Ownerships."
Star Resorts, February 2007
Click Here to read the full article. |
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Fractionals are here to stay. Fractional ownership has always been with us. Two or three couples team up to purchase a cabin by A clear mountain lake; a group of siblings opts to buy a seaside home to vacation together or separately; a ski chalet for one group of friends become a fall mountain retreat for another..."
Berry, Carl G. "Five Facts about Fractional Real Estate."
Star Resorts, January 2007
Click Here to read the full article. |
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Everyone seems to have to have a top ten list for this and a top five list for that. And so do I. In fact I have penned numerous articles on fractional real estate ownership, trying to zero in on the very most important components for success in the growing niche of vacation home ownership..."
Berry, Carl G. "Eleven Ways to Create a Winning Project."
Star Resorts, September 2006
Click Here to read the full article. |
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Leisure Real Estate Developers Forum
Held in Chicago on October 24-25, 2005. Click here to download presentations. |
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"These
are all top flight people. I don't
believe there's a line up to match
it. The combined marketing and sales
activities of Star Resorts'
principals and allied partners have
generated well in excess of $2 billion
in resort real estate sales."
"Expertise to Improve Performance."
Vacation Ownership World, March-April 2005, 30.
Click
Here to
read the full article. |
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"Since its launch seven years ago in 1996, the 241-unit Manhattan Club has averaged $38 million in annual sales, with a total volume of $266 million to date."
Berry, Carl G. "Huge Success of the Manhattan Club Highlights Potential of Urban Timesharing."
Vacation Ownership World, July-August 2003
Click Here to read the full article. |
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"An emerging component of this segment of the hospitality industry—urban timeshare—is found in places like Manhattan’s Times Square or on San Francisco’s Nob Hill."
Spaulding, Jr., Arthur O. "Urban Timesharing."
Urban Land Institute, August 2001.
Click Here to read the full article. |
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